Printed collateral is also known as leave-behind marketing materials. They are used to promote the products and services your business offers. But they can also be used to promote events and fundraisers.

Examples of print collateral are:
• Brochures and pamphlets
• Folders
• Flyers
• Notebooks, notepads and stationary
• Calendars
• Business cards
• Booklets and catalogues
• Direct mail ads and postcards